Unit 10 - Personal Selling In Business M2

Introduction 

In this task i am going to compare personal selling skills and processes used in to different situation, One through via tele-phone and the other through face to face.

Comparing both situation - in both situations the seller over the phone or the person speaking face to face, must be polite and friendly to the customer, they must greet because firstly they should have a good relationship in the order to precede the purchase. This also creates a good impression and makes the customer feel comfortable to talk. one of the main skills used are good listening skills because when a seller asks the customer how can they help you, you need to be patient and listen to the customer carefully as if you don't it can create problems, they may go up to your'e competitors and this will waste both of yours time it also doesn't give a good impression on the company. 

An example would be, if a customers want to buy a Smart phone and they tell you what type or kind of phone they would want, then you should be able to tell them what type of phones you have available and the offers you have and what type of features does the product have, and the explain the one the customer is looking for.

Another main point is that you must have good speaking skills so the customers are able to understand you and so the customers knows that your are professional and qualified in your job role. You need to use persuasive words and talking skills to attract the customers interest in to the product. whilst you are in the process you must have a good and positive attitude towards the customers even if you don't like any of the products yourself, cause you aim is to gain as many sales as you can.

Further on-wards you must reply back to the customer to show them you are listening to them, and ask any type of questions related to the situation if you want this helps build a good relationship with customers and tell them that you are interested in helping them which gives them the ability to be comfortable in talking

Here I will explain the skills used in

Personal sales:

• communicating with all customers
• meeting up to all the customers needs and wants
• representing the products with the information 
• face to face interaction 
• attracting the customer towards the product by persuasive language 

Processes used to make sales:

• make and close sales
• sales services which include delivery, customer warranty, customer care (knowing what they want and helping them out at all times), following up to other competitors, feedback, and improvement.
• handling complainants that the customers may make
• up selling 
• recorded data (payments, and customer warranties etc)